Google Ads and Meta Ads FAQ.

Velora manages Google Ads for $1,500 a month for one channel, $3,000 for two channels such as Google and Meta, and $6,000 for full multi-channel. Your ad spend is separate from the management fee, and you set the budget.

You choose your own ad budget, and Meta bills it to you separately. Managing the campaigns costs $1,500 a month for one channel or $3,000 a month for Meta and Google together.

It depends on how people find you. Google Ads reaches people already searching for your service, while Meta ads reach people who are not searching yet. Many small business owners run both, which is the two-channel plan at $3,000 a month.

Yes. Meta ads run on Facebook and Instagram from one ad account, so Instagram placements can run alongside Facebook in the same campaigns.

No. The management fee covers strategy, audience builds, creative direction, optimization, and reporting. Ad spend is billed separately, and you decide how much to spend.

Local Services Ads are Google ads built for a local service business, and they charge per lead instead of per click. Velora sets them up, gets you verified, manages budget and bids, disputes bad leads weekly, and reports cost per booked lead for $350 a month plus a $500 setup.

Every campaign is optimized to a target return on ad spend, and you get a monthly report in plain numbers. For a full dashboard and attribution across platforms, add Analytics & Reporting from $800.

It helps. Ads work better when they send people to a page built for that one offer. A Starter Web Presence landing page costs $400 to $900 and goes live in days.

Yes. Microsoft Ads, formerly called Bing Ads, shows your business in search results on Bing and partner sites such as Yahoo and DuckDuckGo. We manage it as a channel within Paid Media Management, usually alongside Google Ads, since Google campaigns can be imported into Microsoft Ads.

Google Ads reaches the most searchers, so most small business owners start there. Microsoft Ads reaches people who search on Bing and its partner sites, and because a Google campaign can be imported, adding Bing is a common second step.

You do. Your ad accounts, data, and billing stay in your name. If you ever stop working with us, everything stays with you.